“Sports has the power to change the world, the power to inspire, the power to unite people in a way that little else can. It speaks to people in a language they understand.” - Nelson Mandela
Sports and media have become increasingly prominent in our society. Sports dominate the media as well as our lives. We either play or watch sport or use computers and other mobile devices to play virtual sports or games - we are obsessed with sports.
At Wingmen we recognise that, as technology advances, sports media is changing with it. The access and right to content drives sport fans’ consumption and behaviour. They are demanding dynamic, innovative, creative and multimedia based content. The users of these platforms want to be entertained and are demanding audience engagement, interaction and participation. These businesses now operate on all types of platforms worldwide. It is also very likely that the platform and the content are backed by intellectual property. Because these platforms have large numbers of users and are monetized, they have the support of sports right holders, media, networks, brands, agencies and other multinationals. Sports Media is now big business.
Our team are passionate about this exciting sector. We are commercial in our outlook and this helps companies develop profitable businesses. We have experience and a contact base that can be accessed to accelerate a sports media plan at any point of its development.